Politics

Former Minister Yves Jego today presented a report to Nicolas Sarkozy to "define the contours of a new" brand "France", according to a statement from the presidency of the Republic.

Last October, the Head of State had instructed the deputy mayor UMP Montereau-Fault-Yonne "define the contours of a new 'Brand France' to follow EU rules, and in close consultation with business concerned by this question, professional organizations, governments and associations of consumers, "wrote the president.